Brand Your Career Success System

Brand Your Career Writing Success System

Uncover career opportunities faster, communicate your unique value, and attract your ideal employer so that you can land the right job and get the salary you deserve

Are you ready to become the CEO of your career and find your next 6-figure marketing job?

Do you want to stop sending your resume into the recruiting black hole and start to attract, engage, and land more ideal opportunities for your career?

You need 3 things:

Clarity (who you are, what you offer and why you’re unique)
Focus (where you want to go, what specific problems you solve)
Communication (online and offline materials and strategies to make you the top candidate)

You’ve been done this road before – you went to networking events where it was just collecting business cards, your friends and colleagues told you they would keep their ears open, but nothing came to fruition, you hired a resume writer and still couldn’t get calls for interviews. Enough.

If you’re like most of our clients:
You are great at marketing the products and services of your organization, but struggle when it comes to marketing yourself. With your most recent job search you probably found yourself wondering:

“I’m sending out tons of resumes, for jobs I know I am qualified for. Why don’t I get any calls?”
“Why do I never seem to get past the phone screen?”
“I got laid off 6+ months ago, how can I look attractive to an employer?”
“When I have a successful interview, why don’t I get the offer?”
“I’ve tapped out my network, what should I do next?”
“I’m connected with lots of recruiters, why don’t I get any calls from them?”
“I never had an issue finding a job in the past, why does it seem so difficult now?”

You’re in the right place if you want to stop asking these questions and start getting more momentum in your career.

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The 3 Biggest Challenges Marketing Leaders in Job Search Face

Getting in the
right mindset

Too often I hear, “No one is hiring people my age,” “I don’t have the time to look for a new job,” or “I’ll wait and see what happens in my current organization because it’s not that bad.”

Positioning yourself in a concise and compelling manner

No more of “I’m good at all these things so I want to cast a wide net to increase my chances of finding a job.” Because that is a just a recipe for disaster.

Finding the right opportunities

Discovering the hidden job market is a challenge and you probably aren’t looking in the right places or even worse you don’t have a strategic plan in place.

If you had those three nailed...

...imagine their positive impact on your ability to:

Uncover opportunities faster and easier
Attract your ideal employer – yes, they come to you
Communicate your unique value succinctly
Get the salary you deserve
Land the job that is perfect for you

Sound too good to be true? I know what you’re up against…

I’ve helped lots of job seekers just like you… frustrated with how long their search is taking, or overwhelmed with how job search has changed since they last looked.

After working with me, they’ve landed jobs in as little as 8 weeks after getting laid off with salary increases of up to 74%.

Before working with Michelle, I wasn’t actively doing anything to build my professional brand or set myself up for future career success. In fact, it was just the opposite – I was getting dangerously complacent. See, I was perfectly content with my current situation – I had a great job, great company, and an amazing team. What more could I want?

Since completing the program my professional outlook has completely changed. I have a comprehensive “career marketing toolbox”, my network is growing every week, and I’m gaining more visibility all the time.

Most importantly, Michelle also helped me achieve a promotion with a significant salary increase at my current organization.

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Javier Castillo

Director of Marketing

Here’s the outline of what you’ll get in each module:

Module 1 – Clarity

Discover how to take charge of your career instead of letting it “just happen.”
Let go of your limiting beliefs once and for all and replace them with a strong, healthy, get hired mindset.
Gain insight into your natural strengths so you’ll then be able to have that show up in your resume, LinkedIn profile and talk to it in interviews.

Module 2 – Personal Branding

Start building your brand to become more influential, more indispensable to any employer and even become happier both personally and professionally.
Confidently demonstrate the value you bring to an employer so you can rock your interviews.
Position yourself as the top candidate in your area of expertise.

Module 3 – Resume

Get more calls from your target employers when you send your resume.
Eliminate feelings of frustration about applicant tracking software (a.k.a. The Black Hole of Recruiting) and have your resume get seen by the right people.
Reduce anxiety about writing your resume with proven templates.

Module 4 – LinkedIn

Increase your LinkedIn profile views so opportunities start to find you.
Articulate your career story with ease so that you can expand your network.
Distinguish yourself from your peers by turning your profile into a true career portfolio.

Module 5 – Career Connections

Master LinkedIn to reach your potential hiring manager.
Diminish feelings of begging for a job when you know how to network the right way.
Discover the best ways to connect and find advocates that will put you on the hiring red carpet.

Module 6 – Optimizing Your Search

Energize your attitude about job search so that your process becomes more enjoyable.
Bounce back faster from the inevitable rejection.
Create search efficiencies so that you have time to do what is most important.

Module 7 – Interviewing

Answer the tell me about yourself question with confidence and ease.
Interview like a pro on camera so that you are the obvious choice.
Stop second-guessing the best ways to follow-up if an opportunity goes dark.

If you are reading this, you are probably considering working with Michelle. Do it! The money I spent for her services have been compounded many times over in just 2 years. And to be quite frank, it had significantly more "bang for the buck" than my master’s degree in marketing.

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Mike Bossard

Senior Performance Marketing Consultant at PayPal

With the Brand Your Career Success System, You’re Getting Everything You Need to Take Charge of Your Career and Land Your Next 6-Figure Marketing Job RIGHT NOW…

On-demand training ($2197 Value)
You’ll receive 7 modules with more than 35 bite-sized lessons with accompanying templates, tools, and scripts that give you a complete foundation to advance your career. With each lesson you will build your clarity, confidence, and success so you can get more interviews, expand your network, and get paid what your worth without feeling like you’re begging for a job.

Personal Branding Language Library (Priceless)
This one tool will be the foundation of your career management from this point forward and you’ll never again be digging through reviews or old files to pull out your accomplishments from years past.

Templates and Scripts ($1400 Value)
Never be at a loss for words when you need to write a cover letter or reach out to a connection. Update your resume and LinkedIn profile with ease by following templates proven to work.

Personalized Assessment ($20 Value)
A complementary assess to help you start formulating unique language to describe what you do best.

Salary Negotiation Module ($1000 Value)
Get the step-by-step formula to add thousands to your offer and never feel undervalued again.

Done-For-You Career Marketing Materials ($3200 Value)
You get a branded resume, search-optimized, story-based LinkedIn profile, and a cover letter so that you can be the candidate on top of the pile.

Career Strategy Intake Call ($800 Value)
Spend up to two hours reviewing your career history, and where you want to go next, one-on-one with Michelle.

Two Career Strategy Calls ($800 Value)
You'll meet with Michelle to finalize your materials and map out a plan to land your ideal job over two 45-minute strategy sessions.

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What clients are saying...